How Indian Startups Are Making Energy Accessible and Affordable

Highlighting startups in the energy sector, focusing on renewable energy solutions with 25% growth potential and the role of government incentives.

iBhaskar.in

8/19/20253 min read

India’s energy landscape has been undergoing a quiet revolution, thanks to the rise of startups focused on renewable energy and innovative energy solutions. These startups are not only providing cleaner energy alternatives but are also working towards making energy more affordable and accessible, especially in remote and underserved regions. With the government's push for renewable energy, several incentives have paved the way for these startups to thrive, contributing significantly to the country's goal of achieving sustainable energy.

A Growing Demand for Sustainable Energy

As India's energy demand continues to rise, the pressure to adopt renewable energy sources has intensified. The country has set ambitious targets, including generating 500 GW of renewable energy by 2030. Startups have stepped up to contribute to this goal by harnessing solar, wind, and bioenergy to bridge the gap between energy supply and demand.

Government Support and Incentives

To support these efforts, the Indian government has introduced several schemes and incentives that encourage startups to innovate in the energy sector. Key programs include:

  • Pradhan Mantri Kisan Urja Suraksha Evam Utthan Mahabhiyan (PM-KUSUM): This initiative supports farmers by providing them with subsidies for setting up solar pumps and grids. Several startups are working to make these installations more affordable and efficient.

  • Production Linked Incentive (PLI) Scheme: Focused on boosting the manufacturing of solar photovoltaic (PV) modules, this scheme has enabled startups to increase production and drive down the costs of renewable energy solutions.

  • National Solar Mission: Through this program, the government offers subsidies and incentives for startups engaged in solar energy production, leading to a significant reduction in the overall cost of solar energy installations.


These schemes help startups reduce the initial capital expenditure, making energy solutions more affordable for consumers, especially in rural areas.

Innovative Startups Leading the Charge

  1. Oorja Development Solutions: This Delhi-based startup provides decentralized renewable energy solutions in off-grid areas. By offering clean energy to rural populations, Oorja aims to enhance the affordability and reliability of energy supply.

  2. Husk Power Systems: A pioneer in off-grid renewable energy, Husk Power has developed hybrid solar mini-grids that provide affordable electricity to rural homes and businesses. With support from government schemes, Husk is expanding rapidly across India.

  3. Fourth Partner Energy: This company provides solar energy solutions to commercial and industrial customers. By offering affordable solar power, Fourth Partner is helping businesses reduce their energy costs while reducing their carbon footprint.

  4. Thermax: Although not a startup in the traditional sense, Thermax is a key player in India's renewable energy sector. It has collaborated with several startups to offer clean energy solutions at scale, especially in waste-to-energy and bioenergy projects.

The Role of Technology in Energy Accessibility

Startups are leveraging cutting-edge technologies such as blockchain, artificial intelligence (AI), and Internet of Things (IoT) to improve energy distribution and management. These technologies enable real-time monitoring of energy systems, predictive maintenance, and efficient energy storage, making renewable energy more reliable and accessible.

  • AI-powered energy grids allow for more efficient energy management by predicting demand and optimizing supply. Startups like Smart Joules are using AI to help organizations cut their energy consumption by optimizing their energy usage in real time.

  • IoT solutions are being employed by companies like Aerem to monitor and maintain solar panel systems remotely, ensuring maximum efficiency and reducing maintenance costs.

Reducing Costs and Increasing Efficiency

One of the significant challenges in renewable energy adoption has been the cost of infrastructure and technology. However, startups are addressing this issue by innovating with more affordable materials, optimizing supply chains, and scaling up production.

  • Solar photovoltaic (PV) panels are now cheaper due to advancements in technology and manufacturing. Startups like Tata Power Solar have been instrumental in lowering costs, with government subsidies further reducing the burden on consumers.

  • Energy storage solutions are being revolutionized by companies like Cygni, which is developing affordable and scalable lithium-ion battery technology. This is crucial for ensuring that renewable energy is available even when the sun isn't shining or the wind isn't blowing.

Key Takeaways for Startups, Investors, and Entrepreneurs

  • Startups: There are vast opportunities for energy startups, especially in underserved regions where the government is keen to encourage renewable energy solutions. The focus should be on affordability, efficiency, and scalability.

  • Investors: The renewable energy sector offers promising returns, especially with government-backed incentives and schemes that minimize risk and increase the adoption of sustainable solutions. Investing in energy startups aligns with ESG (Environmental, Social, and Governance) goals, offering long-term impact.

  • Entrepreneurs: With government support, the energy sector is ripe for innovation. Entrepreneurs can leverage incentives and new technologies to build businesses that not only generate profits but also create a lasting social and environmental impact.

The Path Ahead

Indian startups are playing a critical role in making energy accessible and affordable across the country. Supported by government incentives and technological advancements, these startups are helping India transition towards a more sustainable future. As the demand for energy continues to rise, innovative startups will be key to ensuring that clean, affordable energy is available to all.

By combining innovation with government support, Indian startups are not just fueling economic growth but are also making a significant contribution to solving the country’s energy challenges. For investors and entrepreneurs, the energy sector remains one of the most promising areas for growth and impact.

Startup India Bhaskar Ministry of commerce and industry make in India Invest in India
Startup India Bhaskar Ministry of commerce and industry make in India Invest in India